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BBA with Healthcare Management: Bridging Business and Healthcare

26 Apr 2024

In today’s rapidly evolving healthcare landscape, the intersection of business and healthcare has become increasingly important. As the demand for skilled professionals who understand both the clinical and business aspects of healthcare continues to grow, the Bachelor of Business Administration (BBA) with Healthcare Management has emerged as a valuable and relevant degree programme.


The programme offered by IMU University is a 3-year programme providing students with a comprehensive understanding of the business side of healthcare, including management, human resource, finance, operations, marketing, and strategic management, while also offering specialised courses that focus on the unique challenges and opportunities within the healthcare industry. This combination of business acumen and healthcare focus prepares graduates to take roles in a variety of healthcare settings, from hospitals and clinics to pharmaceutical companies and insurance providers.





Bachelor of Business Administration with Healthcare Management (Honours)

July and September 2024

3 years

During this programme, guest lectures by industry leaders share their wealth of industry knowledge and experience, enriching students’ understanding of current trends. Students will also have the opportunity to visit relevant industries during field visits.


Furthermore, the BBA with Healthcare Management curriculum includes opportunities for students to gain real-world experience through internships, case studies, and projects with industry partners. This hands-on learning approach not only allows students to apply their classroom knowledge in practical settings but also enables them to build valuable connections within the healthcare industry. These experiences can be instrumental in helping students secure employment upon graduation and provide them with a competitive edge in the job market.


Another compelling aspect of the BBA with Healthcare Management is its potential for career advancement and long-term success. Graduates of this programme are well-positioned to pursue a wide range of career paths within the healthcare industry such as marketing, human resource, healthcare administration, health services management, healthcare management consultant, and healthcare technology. With the growing demand for professionals who can effectively bridge the gap between business and healthcare, graduates of this programme are poised to make meaningful contributions and drive positive change within the industry.


In conclusion, the BBA with Healthcare Management at IMU University offers a unique and valuable educational pathway for individuals who are passionate about both business and healthcare. By combining foundation of business principles with specialised knowledge of the healthcare industry, this programme equips students with the tools they need to thrive in a dynamic and complex field. As the demand for professionals with expertise in both business and healthcare continues to rise, the BBA with Healthcare Management stands out as a strategic choice for those seeking to make a meaningful impact in this vital industry.


Scholarships worth up to RM30,000 are available (subject to meeting the criteria) for the inaugural intake . Awarded scholarships will be deducted starting from Semester 2 onwards.

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